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Karachi May 15, 2008 - Supernet, Pakistan’s leading data communication service provider has signed a joint marketing programme with Intel® Youth Network, an initiative by Intel®. This is a pilot programme of Intel Corporation which will be replicated in other countries. The Intel® Youth Network programme is aimed to build a dynamic community of motivated tech-savvy college students, who will be engaged in professional and social activities on the Intel® Youth Network platform.
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Intel Youth Network’s primary target audience comprises 17-24 year old college students. Intel® Youth Network has already more than 3000 members and has a target to make it 20000 by end of 2008. |
By joining hands with Intel® in this program, Supernet will have multiple opportunities to market their services to the youth of Pakistan. In order to get maximum advantage from this programme, Supernet offered an exclusive package to all the members of the Intel® youth community. A key element of this deal is that Intel and Supernet has signed an exclusivity agreement and no other ISP will be included in the program. |
Supernet being an affiliate in this program will have an opportunity to advertise its brand through various activities that Intel intends to carry for its own program, which include Online Marketing, Comprehensive Catalogue, University Events, Press Ads and various other mediums. |
Mr. Bilal Khalid, Manager Marketing remarked, “It is great to be associated with such internationally recognized organization like Intel® and I am sure this venture with Supernet would bring more value to the Intel® Youth Network program.” |
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